Say More With Flowers

The Experts in Floral Gift Gifting Since 1910

For over a century, FTD has been the trusted name behind life's most meaningful moments. Founded in 1910 by a collective of 10 visionary florists, FTD revolutionized the floral industry by using the telegraph to connect people through flowers -- a simple yet powerful way to express emotion when words fall short.

From birthdays to just because... from new beginnings to heartfelt goodbyes... FTD has always been there -- with flowers that carry meaning and heart. Today, we still do what we've always done -- deliver stunning arrangements full of beauty, connection, and care. Handcrafted and locally-delivered, straight to the ones who matter most.

At FTD, we believe flowers have a unique ability to connect us -- to celebrate, to comfort, to remember. Whether it's an everyday gesture or a once-in-a-lifetime occasion, we're here to help you say more, beautifully.

  • 1910: A group of forward-thinking florists establish the nation's first flowers-by-wire service - Florists' Telegraph Delivery Association (FTD)

  • 1914: FTD introduces the iconic Mercury Man logo, inspired by the Roman god of speed and communication.

  • 1933: FTD enters its first float in the Rose Parade. The float was 45 feet long and featured a 9-foot tall Mercury Man.

  • 1950: Elizabeth Taylor endorses FTD, along with Kim Novak, Dale Evans and Rosemary Clooney.

  • 1979: Mercury Network, an innovative electronic system connecting florists across the country, is founded.

  • 1983: Hall-of-Famer Merlin Olsen is introduced as FTD's new spokesperson.

  • 1985: Our toll-free phone number, 1-800-SEND-FTD, is introduced.

  • 1994: FTD launches the first version of FTD.com, introducing consumers to a new, convenient way to shop.

  • 2010: FTD celebrates its 100th anniversary.

  • 2014: Proflowers is added to FTD's floral and gifting portfolio.

  • 2023: FTD merges with FromYouFlowers.

  • 2025: FTD celebrates its 115th anniversary.